GameSquare Invests $5M in Ethereum, Boosting $100M Treasury Strategy

GameSquare Holdings Expands ethereum Treasury Strategy with $5 Million Acquisition
GameSquare Completes ethereum Purchase
Frisco, TX, July 10, 2025 – GameSquare Holdings, Inc. (Nasdaq: GAME), a pioneering company in media, entertainment, and technology, has successfully finalized a $5 million acquisition of ethereum (ETH). This transaction involved the procurement of approximately 1,818.84 ETH at an average price of $2,749 per unit. This initiative represents the inaugural step in the Company’s ambitious $100 million ethereum treasury strategy, designed to establish a unique approach to treasury management in the crypto space.
Strategic Vision and Partnership
Justin Kenna, CEO of GameSquare, emphasized the significance of this move, stating, “This is a pivotal moment in our strategic journey as we implement our ethereum-focused treasury approach.” Collaborating with Dialectic and Ryan Zurrer, the Company is utilizing Medici, Dialectic’s innovative platform that integrates machine learning and automated optimization. This partnership aims to achieve superior risk-adjusted yields ranging from 8% to 14%, significantly surpassing current staking benchmarks of 3% to 4%.
Treasury Program and Future Plans
GameSquare’s ethereum treasury initiative is crafted to yield sustainable returns through decentralized finance protocols and assets within the ethereum ecosystem. The Medici platform is recognized for its robust risk management and performance tracking capabilities, providing a solid foundation for scalable treasury operations.
Additionally, GameSquare announced that Lucid Capital Markets, the sole book-running manager for its recent public offering, has fully exercised its over-allotment option. This resulted in the purchase of an extra 1,263,157 shares at the public offering price, bringing the total gross proceeds from the offering to approximately $9.2 million, which includes $1.2 million from the over-allotment.
Commitment to Growth and Investor Support
Kenna expressed optimism regarding the backing from a distinguished group of investors and leaders in decentralized finance who align with the Company’s long-term vision. With a $100 million ETH authorization established and growing momentum, GameSquare is dedicated to executing a disciplined and forward-thinking strategy.
Once fully operational, the Company anticipates utilizing the capital generated from this strategy to facilitate further ETH acquisitions, potentially fund a share repurchase program, or reinvest in its growth initiatives.
About GameSquare Holdings, Inc.
GameSquare Holdings (NASDAQ: GAME) aims to transform the connection between brands and gaming publishers with hard-to-reach audiences, including Gen Z, Gen Alpha, and Millennials. The Company’s advanced media, entertainment, and technology capabilities deliver impactful results for creators while maximizing return on investment for brand partners. Through its specialized platform, GameSquare offers award-winning marketing services, leading data analytics solutions, and enhances visibility through FaZe Clan Esports, a prominent gaming organization. With one of North America’s largest gaming media networks, as verified by Comscore, GameSquare is reshaping the digital media and immersive entertainment landscape.
For more information, visit www.gamesquare.com.
Forward-Looking Statements
This press release contains forward-looking statements as defined by applicable securities legislation. These statements, which are not historical facts, are based on current expectations, estimates, and projections. They involve discussions regarding predictions, beliefs, plans, and future performance. Forward-looking statements may include terms such as “expects,” “anticipates,” “plans,” and similar phrases. These statements are subject to various risks and uncertainties that could cause actual results to differ materially from those anticipated. Readers should not place undue reliance on these forward-looking statements, and GameSquare assumes no obligation to update them unless required by law.
Corporate Contact Information
Lou Schwartz, President
Phone: (216) 464-6400
Email: [email protected]
Investor Relations
Andrew Berger
Phone: (216) 464-6400
Email: [email protected]
Media Relations
Chelsey Northern / The Untold
Phone: (254) 855-4028
Email: [email protected]